For Cannes Lions this year, we sat down with our neighbor at the festival, Mark Pearlstein of DoubleVerify for the ultimate 3-part brand safety strategy.
This post is your ultimate guide to digital back-to-school campaigns based on data that covers trends by time, competitor KPIs and more.
We sat down with Shaun Lin, Director of Supply Partnerships at Sizmek, to talk about the power of programmatic advertising for advertisers.
Mobile cross-platform attribution strategies from Eric Stein, VP & GM at Branch—we cover why you’re having a tough time and how you can fix it.
So you’ve got a client in finance. We’re diving into 10 insights to help you run a campaign for your them that will outperform their expectations.
Despite the finance marketer’s strength in the market and their willingness to dive into new channels, there are a couple of areas where they could improve.
We’re diving into global insights for building the best creatives for your digital campaigns this Mother’s Day and Father’s Day.
We’re breaking down opportunity for finance advertisers from every corner of the industry; including trends from mortgage lenders, banks, fintech and more.
As new events and trends took the stage at NYFW, we took a look at some of the this year’s newest designers to see what was resonating with masses.
As these Olympic Games marked many milestones, we wanted to know the sports that internet readers found the most interesting—and we found some surprises.