- Taboola Blog
- Revenue Optimization
Across all aspects of a publisher’s business, data is critical. The newsroom is no exception, but introducing data into your newsroom in a productive way can be challenging.
Which publications do you read? How often? How thoroughly? In what format? “Wait,” you say, “I consume most content on my phone and computer. I jump around like crazy.” It’s likely you’re loyal to very few publishers too.
We teamed up with Nielsen to find out define the best placement and moment to show website visitors ads without negatively affecting the user experience.
Look at what some of the world’s most savvy digital publishers are focusing on today for future success in driving engagement and revenue.
The 2018 edition of NAI’s Native Advertising Trends came out in December. We’re unravelling some of its highlights for publishers.