Driving Traffic

These 12 landing pages have these three elements in common, but each uses them in very different ways. Check out the top contenders.

We’ll break down what you can do today, and in the long-run, for the highest-impact use of your marketing budget to increase website traffic.

Modern marketers populate the web with millions of blog posts every day in the interest of getting discovered via search, and it might be doing squat.

Goodgame Studios turned to Taboola to support performance marketing efforts globally—and now player volume is up 300 percent.

Boxed ran a sponsored content campaign featuring its Today Show video coverage on Taboola and saw more than 5,000 actions, including nearly 1500 sales.

To support a recent ‘Visit Britain’ branded content campaign targeting India, TUI turned to Taboola to drive high quality traffic and conversions.

mobile audience engagement: understanding customer needs helps provide the right information at the right micro moment to guide their purchase decision.

We ran A/B tests across hundreds of campaigns for insight into how to structure your campaigns for the most post-click engagement. Here’s what we found.

If you’re using an advertising technology platform, you should know: the use of mobile devices topped desktop use back in 2016.

We analyzed our network’s app creatives to see which performed best for marketers. These are best practices for app distribution [infographic].