- Taboola Blog
- Driving Traffic
Prepare for the winter holidays with industry-specific creative insights to engage consumers effectively, featuring tips for beauty, technology, fashion, health, travel, home & garden, food & beverages advertisers.
The Taboola Creative Shop has shared their expert strategies for the Holiday Advertising Funnel in Taboola’s Q4 2023 Holiday Creative Playbook.
A comprehensive guide offering insights, trends, and creative strategies for advertisers in the healthcare industry
Amazon Prime Day 2023 results provide insights for advertisers and publishers on consumer trends and popular products and emphasize the significance of creating engaging content and campaigns to drive sales in preparation for the upcoming holiday shopping season.
Taboola has introduced a Generative AI solution for advertisers, enabling the creation of personalized ads with optimized headlines, descriptions, and images. Using AI tools, advertisers can generate multiple ad variations quickly and affordably, saving time and resources while improving campaign performance and tailoring ads to individual customers.
This article discusses how publishers and retailers can leverage Amazon Prime Day 2023 to drive traffic, sales, and engagement by highlighting alternative Prime Day deals, promoting certain products, and utilizing strategies such as Taboola’s real-time insights and Title Analyzer.
Taboola has analyzed data on its advertiser and publisher networks to see which campaigns and content drove the most engagement around Presidents’ Day. Articles about specific brands, promotions offering big savings and items in the home and fashion categories were popular, while ad visuals with color, people, photos, close-up shots and no text performed well.
In Taboola’s interview with Emiliano Amicuzi, Co-Founder & CEO of BidBerry, we take a look at how BidBerry has leveraged Taboola’s products and features to achieve success.