Taboola supplied a wealth of field data from 2019 to provide a baseline from which to extrapolate how attitudes may have changed with the pivotal events of 2020.
Here’s a look at what consumers are reading about and clicking on when it comes to travel.
With over half the population having received at least one vaccination, our hope for the return of the in-person entertainment industry is restored.
With Taboola, you can build, distribute, and target your ads to connect with users who are consuming Father’s Day content.
With UEFA’s Euro 2020 coming up this summer, fans have already begun to shift their focus towards the championship, making it the most anticipated football (soccer) event of the season.
A 2020 survey by Gartner revealed that 65% of B2C marketers around the world planned to increase their affiliate marketing spend.
We recently launched Taboola Ads, our brand new dashboard, where advertisers can create and manage campaigns across the web.
It’s important for brands to understand the difference between native advertising and content marketing. Both are powerful tactics for driving audience engagement and revenue.
Native ads are ads that fit seamlessly into the platform they’re on, so they look like they belong there. Native advertising is almost everywhere these days.
Native ads drive 8.8 times higher CTR and 18% higher purchase intent than traditional display ads.