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When it comes to the impact of Black Lives Matter on the advertising and publishing industry, Nneka Okoli is positive about the changes at Taboola.
As the pandemic continues, there are signs that shifts in consumer behavior may become permanent, or at least stick around long-term.
Although the events of the last year have put racial justice, diversity, and equity firmly in the spotlight, the wheels of change are still turning slowly in the advertising and publishing industry.
We’ll show you why data visualization is important for publishers, our best tips and practices, and what kind of tools you can use to create your own.
Taboola recently partnered with Qualtrics Metrics to survey 150 agencies and 150 brands about their goals, challenges, and concerns for 2021
Data is important for delivering better online experiences, but you can’t collect it with total disregard to people’s privacy — and their right to know how their data is used.
The CCPA aims to better protect people’s data privacy and give California residents more control over how businesses track and use their information online.
Content marketing is the cornerstone of effective digital marketing. But with so many brands utilizing the same old principles, the marketing atmosphere has become saturated.
Mothers deserve to be celebrated. In preparation for their big day, brands need to launch relevant and engaging content to reach Mother’s Day shoppers.
Core Web Vitals apply to all web pages and are currently focused on “three aspects of the user experience — loading, interactivity, and visual stability.”