All Stories

7 February 2020

In an upcoming webinar for the 2020 PPC Hero Summit, see how can you elevate your paid media strategy with the most successful and effective content.

24 October 2019

Marketers can tap into primal instincts by incorporating movement into their video ads, and show us something cool or pretty.

17 October 2019

We teamed up with Nielsen to find out define the best placement and moment to show website visitors ads without negatively affecting the user experience.

17 October 2019

We worked with Nielsen to find the best consumer mindset for discovery, as well as understand how these mindset differs across different ad platforms.

8 October 2019

We dive into more of the mentality behind celebrity endorsements, and how you can protect your ad dollars from getting wrapped up in the wrong ones.

17 September 2019

Check out our research and eye-tracking tests that determine the truth behind just how successful different ad formats really are⁠—in this case, banner ads. 

4 May 2019

Our own Global Research & Insights Lead shares her insights from a recent Facebook marketing event.

16 April 2019

There are endless points of view on the importance of diversifying your marketing mix. This is the psychology behind shaking it up.

8 April 2019

We gathered recent data on summer travel content from Taboola Trends, which analyzes images and keywords across the web on a weekly basis.

21 February 2019

How can companies effectively build brand awareness? One obvious answer is advertising—here’s how positive emotion can help your video ads soar.

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