- Taboola Blog
- Content Marketing
The Barbie movie is a valuable case study in content marketing that any marketer can learn from
Prepare for the winter holidays with industry-specific creative insights to engage consumers effectively, featuring tips for beauty, technology, fashion, health, travel, home & garden, food & beverages advertisers.
A comprehensive guide offering insights, trends, and creative strategies for advertisers in the healthcare industry
Discover how Amazon Prime Day’s data reveals consumer trends that advertisers and publishers can use to optimize their campaigns and content for the next shopping events, including the holiday season.
Taboola has introduced a Generative AI solution for advertisers, enabling the creation of personalized ads with optimized headlines, descriptions, and images. Using AI tools, advertisers can generate multiple ad variations quickly and affordably, saving time and resources while improving campaign performance and tailoring ads to individual customers.
This article discusses how publishers and retailers can leverage Amazon Prime Day 2023 to drive traffic, sales, and engagement by highlighting alternative Prime Day deals, promoting certain products, and utilizing strategies such as Taboola’s real-time insights and Title Analyzer.
Learn how to boost content performance with Chat GPT in 3 easy steps. Utilize generative AI to optimize native advertising efforts and engage your audience.
Taboola has analyzed data on its advertiser and publisher networks to see which campaigns and content drove the most engagement around Presidents’ Day. Articles about specific brands, promotions offering big savings and items in the home and fashion categories were popular, while ad visuals with color, people, photos, close-up shots and no text performed well.
In this blog post, Taboola explores the use of generative AI tools such as ChatGPT in content marketing. Taboola offers simple ways to use ChatGPT to optimize and improve ad copy, email marketing, landing pages, SEO, and repurposing content.
Women still face workplace challenges hindering success. Businesses can foster equality through policies, leadership roles, flexibility, leave, and ERGs. Taboola exemplifies this.