Mirko Caspar, Co-CEO of Mister Spex, on their digital strategy, and how they’ve disrupted eyewear by placing the customer at the center of that strategy.
We are excited to announce our latest partnership with Unbounce—the leading landing page and conversion platform for marketers and agencies.
We are proud to have released the New Taboola Pixel, which brings many improvements to your ability to make the most out of your Taboola campaigns.
Modeling characteristics of your current customers and then using it to target similar audiences is one of the most effective targeting strategies.
Smart Bid is a new bidding feature that helps you maximize campaign performance by automatically adjusting your baseline bid.
Labor Day auto marketers, we've got the data you need—including device, keyword and image trends to help you run the best possible digital campaign.
If the objective of your ads is to generate leads you need to focus your efforts on perfecting the page that visitors land on when they click. That is, you need to create landing pages that generate leads. In this post, I’m going to share best practices for writing and building a high converting landing […]
We’re excited to announce that now available to all managed-service video clients, Taboola offers an in-house creative studio to customize your videos.
Artificial intelligence (AI) as it applies to marketing, as told by Paul Roetzer of the Marketing Artificial Intelligence Institute.
The most successful brands are aggressive in their approach to data. Turns out, data sets up leaders for success in three specific ways.
We’re breaking down the digital opportunity for travel advertisers; our data includes campaigns from airlines, travel agents, government tourism and more.