- Taboola Blog
The evidence is clear: traditional forms of advertising aren’t as effective as they once were. Around 80% of US adults use at least one ad-blocking method, so if you’re using standard display ads, you’re probably not getting their attention. To reach your target audience, you need to incorporate a native advertising strategy into your overall marketing plan.
How much money did you spend last quarter, and how much of it did you earn back? Or, how much of it was impactful to the brand?
Your business stands or falls by your success in bringing in new clients or sales, and that starts with leads. If you’re making your first steps in the world of online sales and lead generation, this guide will help you make sense of it all.
When building a fashion brand online, one of the most crucial aspects of increasing your audience and your sales is brand awareness. This doesn’t just mean creating an identity that consumers are aware of, but one that they want to engage with.
It’s no secret that most audiences no longer trust traditional forms of advertising. That’s why native ads are a better way to reach your target audience. Native advertising consists of ads that blend seamlessly into content, and the data shows they work.
When holiday shoppers finish buying gifts and planning parties, they look to spend on their next big investment: New Year’s resolutions. This is when brands and publishers can reach them.
The annual night of fright is here, and the same question has been weighing on the minds of consumers everywhere. Four words, endless possibilities: What will I be?
It’s that festive time of year again — no, not the period of pumpkins, turkeys, and gifts, – the time of spreadsheets, revenue forecasts, and data collection. That’s right. It’s budgeting season.
Marketers can tap into primal instincts by incorporating movement into their video ads, and show us something cool or pretty.
Deal-hunters everywhere are stretching out their shopping hands because Black Friday is only a few short weeks away. See the top gifts and brands in each country.