This infographic is for marketers looking to build the best online advertising and content distribution creatives to reach a target audience this new year.
eCommerce best practices will help you create the best converting Taboola campaign possible for Singles Day at each stage of the buyer journey.
Announcing Taboola Trends—a data tool for marketers that provides up-to-date trends so they can create successful campaigns for their brand in real-time.
Native advertising revenue is growing. According to a recent study by the Business Insider Intelligence and the IAB, native display ad spending has soared.
Negative search trends could indicate the industry is shifting away from search—there's a big opportunity for a better ROI with content discovery.
The average US content categories clicked in 2016 were from entertainment and finance content recommendation campaigns - Taboola data.
Here are our eCommerce best practices. Taboola worked with an internal content strategy team to analyze thousands of eCommerce discovery campaigns.
Black Friday and Cyber Monday online sales hit record breaking numbers this year. According to black friday consumer data from eMarketer, online sales surged to $1 billion dollars daily leading up to the weekend, and reached more than $3 billion dollars on Black Friday and again on Cyber Monday. Leading up to this year’s sales, […]
Consumer data: Tis the season…for holiday shopping! The weather is cooling down, the leaves are changing colors and shoppers are already starting to shop for winter attire. Believe it or not, consumers already have an eye out for the perfect outfit for holiday parties, stocking up on sweaters and boots to stay warm, and maybe […]
As the digital media landscape grows and evolves, more and more marketers are putting emphasis on targeting. Of course this makes sense. If internet advertising is the wild west, targeting is a great Sheriff to keep your numbers and metrics in check. That being said – targeting can often be flawed. Say you’re a company […]