All Stories

3 September 2021

Due to Taboola’s extensive partnerships with US publishers, from the biggest national and local TV news networks to the largest chains of newspapers, the readership data presented above represents a uniquely broad sample of what topics people are consuming on news sites.

22 April 2021

ClutchPoints is one of hundreds of publishers around the world who use Taboola Newsroom, our real-time audience analytics platform

5 March 2021

We reached out to Gannett’s Detroit headline testers and content strategy team to find out more about their methods and thought processes.

4 February 2021

Who’s off to an early lead in the Super Bowl of buzz? Let’s see what the data says.

22 December 2020

The top 50 news topics for 2020 in terms of page views to news articles about the topics, as determined by Taboola’s natural language processing AI.

22 October 2020

You may have heard there’s an election happening. Which issues are dominating the conversation? And where are readers most interested in Biden? Let’s look at the data.

5 August 2020

We’ve been watching traffic patterns for our Taboola Newsroom publishers–here are five big picture US news readership trends from the first half of 2020.

21 July 2020

Nearly one of every three news article views we saw in June were on stories about Floyd. The data on news coverage and consumption do seem to confirm what our eyes are telling us: this is a historic moment that will have a lasting impact.

28 April 2020

To help organize this flurry of COVID-19 readership, we’ve added the Coronavirus Readership Trends map to our Taboola Trends webpage.

16 April 2020

The US census happens once every 10 years, and it’s a pillar of the democratic process. But why is that? And how do we participate?

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