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Lena Sakaguchi, Merchandiser for So-net Media Networks (SMN) discusses trends in programmatic advertising, and tips for brands and agencies in the space.
For Cannes Lions this year, we sat down with our neighbor at the festival, Mark Pearlstein of DoubleVerify for the ultimate 3-part brand safety strategy.
This post is your ultimate guide to digital back-to-school campaigns based on data that covers trends by time, competitor KPIs and more.
We sat down with Shaun Lin, Director of Supply Partnerships at Sizmek, to talk about the power of programmatic advertising for advertisers.
9B page views and 70M hours of reading from the start of the season until now—we’ve got World Cup data that predicts the season’s outcome, and more.
Mobile cross-platform attribution strategies from Eric Stein, VP & GM at Branch—we cover why you’re having a tough time and how you can fix it.
There are plenty image and media site options available, from free stock image sites to stock video sites, to meet all of your digital ad campaign needs.
The industry’s #1 leader in content marketing—HubSpot—has integrated with Taboola. Users can start a Taboola campaign right from their dashboard.
The Jakarta Post was eager to use Taboola to promote organic content—and the move paid off. Their readership now grows by 6% each month.
So you’ve got a client in finance. We’re diving into 10 insights to help you run a campaign for your them that will outperform their expectations.