We know how to make the perfect content discovery video. Tatjana Biallas, taboola video expert gives tips for creating a video that will be successful.
You can use native advertising to combine your content marketing efforts with the powerful audience you receive on publisher sites.
Marketers have long discussed quantity and quality of content as competing opposites—it’s time to put an end to this debate in the world of content.
We spoke with Tatjana Biallas, Media Sales Director for DACH and video maven. She spoke at dmexco about video discovery—and why brands should care.
We fixed audience segmentation for the open web. Taboola Data Marketplace—the first performance solution with first and third-party data for advertisers.
Videos supplement the user experience, rather than disrupt it—native video has many benefits for the exhausted playbook of in-stream.
For content consistency—a flow of relevant, informative, useful and just-salesy-enough content to build trust, you’ve got to stick with these practices.
Advertisers can now run retargeting campaigns themselves. Taboola customers have proven its value—particularly when aiming to increase conversions.
If you’re using an advertising technology platform, you should know: the use of mobile devices topped desktop use back in 2016.
Don’t worry, we’re not going ask you to work more hours or hire more people. Instead, you can use these tips to improve your content production.