Taboola and Yahoo discuss their 30-year strategic partnership at the 2023 Ad Age Small Agency Conference.
The Taboola Creative Shop has shared their expert strategies for the Holiday Advertising Funnel in Taboola’s Q4 2023 Holiday Creative Playbook.
This article discusses how publishers and retailers can leverage Amazon Prime Day 2023 to drive traffic, sales, and engagement by highlighting alternative Prime Day deals, promoting certain products, and utilizing strategies such as Taboola’s real-time insights and Title Analyzer.
In Taboola’s interview with Emiliano Amicuzi, Co-Founder & CEO of BidBerry, we take a look at how BidBerry has leveraged Taboola’s products and features to achieve success.
Predicting the NCAA Tournament champion is tough. Our publisher partner data can help create your March Madness brackets. Looking to reach basketball fans? Try Taboola’s Premium Sports Package.
Taboola and Yahoo hosted an investor event after announcing their 30-year partnership to share information on their joint vision, rollout plan, and financial benefit. The event featured sessions from Taboola ‘s Founder & CEO Adam Singolda, Yahoo’s CEO Jim Lanzone, Taboola’s President & COO Eldad Maniv, and others.
This article provides insights into creative trends and best practices for entertainment advertisers based on the 80th Golden Globes. Advertisers should start their campaigns on the day of the event and run them for about two weeks afterward. Advertisers should also use native ads with illustrations, no text, color, and close-up shots, Taboola Title Analyzer, and consider automating with SmartBid, using high impact placements, and creating motion ads for better targeting.