- Taboola Blog
- Audience Engagement
As the year ends, delve into the top read internet topics by category across the Taboola publisher network.
Cyber Week’s shopping trends, dissected by Skimlinks, reveal Black Friday and Cyber Monday insights on categories, merchants, and products, guiding holiday content strategies for the remaining season.
Skimlinks, a Taboola company, analyzed Black Friday data to reveal global and regional consumer trends, decipher behaviors, and spotlight key verticals driving Cyber Week engagement and conversions. Header in attachments.
Taboola and Skimlinks reveal 2023 shopping trends: top retailers, key categories, and impactful events driving this year’s gifting.
Publishers in 2023 grapple with revenue diversification, dependency on search engines, AI’s threats to their business models, and the potential benefits of embracing AI technology.
Generative AI in newsrooms offers efficiency and personalized content potential, needing guidelines for transparency and accuracy; careful integration is advised amid changing search dynamics.
Women in Leadership Lessons & Learnings Meta: To celebrate Women’s History Month, Taboola hosted a Women in Leadership event with professionals from Bloomberg, SHE Media, and 4A’s
Experts from The Independent, Time Out, and Platia Digital discussed AI-powered personalization tools, human-AI collaboration, benefits, challenges, and real-time data usage in newsrooms during a Taboola panel.
Women still face workplace challenges hindering success. Businesses can foster equality through policies, leadership roles, flexibility, leave, and ERGs. Taboola exemplifies this.
Taboola Founder & CEO Adam Singolda interviews Bloomberg Media’s CEO Scott Havens about how the company is investing and thriving, as well as how Taboola fits into its strategy in order to increase awareness and acquisition of subscribers.