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5 April 2019
For ad budget optimization to truly be automated, it would take advanced artificial AI and likely, ML capabilities. Spoiler—it’s already within your reach.
Eilat Lev-Ari
Eilat Lev Ari is a senior product manager at Taboola, overseeing conversions optimization products. Eilat's mission is to leverage the entire historical data of our network to increase advertisers conversions and help growing their businesses. She is responsible for product areas such as SmartBid, Pacing Models, targeting option and reports. Eilat is passionate about creating a balanced ecosystem where advertisers can succeed in with low efforts.