Global Trends in Native Advertising for Finance 2018 [Download]

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In the United States alone, finance marketers are top spenders on digital advertisements. Worldwide, finance is one of our top verticals—and one where we see ample opportunity for advertisers across the globe.

We’re breaking down the opportunity for finance advertisers from every aspect of the industry; our trends include campaigns from mortgage companies, banks, fintech and much more.

Finance advertisers—this is how you nail your next campaign.

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Our Global Trends in Native Advertising for Finance 2018 report arms advertisers with information to better identify opportunities—both globally, and individually in 12 dominant finance markets—to compete effectively.

Specifically, we’re taking a look at the following data:

  • Market opportunity. We’ve got the rundown on opportunity in various countries for finance content—the data compares supply of finance content versus demand.
  • Campaign insights. For your next finance campaign, we’ve got keyword and image trends that drive up click-through-rate (CTR) for advertisers.
  • User insights. For better targeting, check out our trends on when users are viewing and clicking on finance content throughout the day.

The data includes an assessment of market opportunity by country, industry benchmarks on platform type, clicks, impressions, and creative keyword recommendations in 12 countries.

Click here to download your copy.