28 February 2017

Bombfell, a styling service for men, worked with Taboola to achieve a 960% increase in mobile leads – here’s how they did it.

5 January 2017

We’re excited to announce Taboola’s acquisition of Commerce Sciences allows us to double down on personalization for all open web visitors.

15 December 2016

Here are our eCommerce best practices. Taboola worked with an internal content strategy team to analyze thousands of eCommerce discovery campaigns.

8 December 2016

Black Friday and Cyber Monday online sales hit record breaking numbers this year. According to black friday consumer data from eMarketer, online sales surged to $1 billion dollars daily leading up to the weekend, and reached more than $3 billion dollars on Black Friday and again on Cyber Monday. Leading up to this year’s sales, many were skeptical if the infamous holiday shopping weekend still held the same weight. Just as we demonstrated what happens when consumers spend time reading about fashion, we wanted to also examine the power of a sale on Black Friday and Cyber Monday. To do this, we examined a few of the most popular mobile devices and tablets—a common Black Friday and Cyber Monday purchase—and measured them up to their deals on the day. Here is what we found. During the last quarter, the iPhone steadily remained a front runner in terms of how much […]

19 February 2014

As e-commerce rapidly becomes a booming trend in India, brands are beginning to shift their marketing efforts from traditional print and TV advertising to content marketing.

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