Bombfell, a styling service for men, worked with Taboola to achieve a 960% increase in mobile leads – here’s how they did it.
To support your content discovery campaigns this Valentine’s Day, we’ve created a guide to finding your discovery campaign soul mate.
Avocados from Mexico saw a 14% increase in lead generation with Taboola. They just adjusted their goals to include lead generation.
Here are our eCommerce best practices. Taboola worked with an internal content strategy team to analyze thousands of eCommerce discovery campaigns.
Leesa and Taboola worked together to increase return on ad spend by 5 times, resulting in better conversions for the popular mattress brand.
If you’re running a sponsored content campaign, it’s vital that you make every interaction count once those users arrive at your intended landing page.
Every ad that runs on a site serves different goals. The advertiser’s goal is to generate sales; the publisher’s goal is to generate revenue.
Next week, over 3,500 people — spanning marketing and PR professionals, business executives, content managers and creators — will gather in Cleveland, Ohio for Content Marketing World 2015. Hosted by Content Marketing Institute, the four-day event (Sept 8-11) attracts attendees from all industries to share best practices around how companies can use content to drive new business and differentiate their brand amidst a crowded marketplace. We’re very excited that Taboola was invited to host a “lunch and learn” session on How to Create Content that Converts, Drives Positive ROI. The presentation will include several practical case studies featuring companies that built successful performance-driven content strategies, while also sharing our best practices on topics such as content ideation, landing page optimization, A/B testing, and more. The session will take place on Wednesday, September 9th at 12:30 PM, presented by Andrew Milk (Director of Media Account Management) and Inbar Yagur (Senior Content […]