When building a fashion brand online, one of the most crucial aspects of increasing your audience and your sales is brand awareness. This doesn’t just mean creating an identity that consumers are aware of, but one that they want to engage with.
Today, there seems to be more places than ever where a company and a potential candidate can cross paths. From more traditional professional networking websites, to various social media, alumni events, and more, the opportunities for connection are boundless.
Let’s run through a checklist of important variables and qualities to consider when examining native advertising platforms.
First-time native advertisers are bound to take a DIY approach. They may struggle or may get no further than research. Here’s how to be there for them.
It’s no secret that most audiences no longer trust traditional forms of advertising. That’s why native ads are a better way to reach your target audience. Native advertising consists of ads that blend seamlessly into content, and the data shows they work.
When holiday shoppers finish buying gifts and planning parties, they look to spend on their next big investment: New Year’s resolutions. This is when brands and publishers can reach them.
Hundreds of news outlets joined an effort to increase coverage of climate change ahead of the United Nations Climate Action Summit on Sept. 23. The results are in — and it was a resounding success.
The annual night of fright is here, and the same question has been weighing on the minds of consumers everywhere. Four words, endless possibilities: What will I be?