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We’re excited to announce the expansion of our offering from article, video, gallery and product recommendation to app downloads for mobile marketers.
Over 100 Taboolars in LA and TLV participated in our first global hackathon—we saw mobile apps, deep learning to data visualization tools & even robots.
How one college student helped define the future of VR in Taboola’s engineering challenge. The Taboola VR Challenge was held in Los Angeles (LA).
We’re excited to announce Taboola’s acquisition of Commerce Sciences allows us to double down on personalization for all open web visitors.
Did fake news have a material effect on the recent US election? It’s the subject du jour, with recent discussion about the creation and distribution of fake news from industry leaders like Jeff Jarvis, Ev Williams, Fred Wilson to media companies such as Bloomberg, WSJ, NYTimes. There is no shortage of insightful opinions. All sharing the hope of bringing awareness, conversation and eventually a process to solve the fake news problem. To me, asking whether companies such as Facebook, Twitter, or Taboola are media companies or technology companies is just a question of semantics. The debate shouldn’t be what industry you align with as a company. The real issue at stake is – are we accountable for what we distribute? Let me divide the conversation into two separate parts. Both equally important, but very different. Part One: Should intentional confusion (Fake News) be allowed? Short answer: no. Let’s define it. […]
The article below originally appeared in ThinkDigital on October 19, 2016. Taboola, the world’s leading discovery platform, today announced its exclusive partnership with TDG, the leading Media & Ad-Tech player in Central Eastern, South Eastern Europe & MENA. The collaboration integrates Taboola’s existing platform with TDG’s network of locally operated websites in CE and SE Europe with the first countries to launch being Cyprus, Greece, and Romania. The deal makes TDG the go to point for local advertisers looking to expand into native advertising. Leading marketers and publishers around the world use Taboola’s discovery platform to help distribute their content and monetize their traffic. Powered by predictive algorithmic technology, Taboola delivers personalized content recommendations on some of the most innovative sites around the web through high-impact placements alongside editorial, across all devices. The partnership marks an important stepping stone for content recommendation, as Taboola brings its technology to two of […]
NAD’s Annual Conference; discussion on “Hot Topics & Best Practices in Advertising Law, Claim Substantiation and Self-Regulation.”
I started Taboola 9 years ago this month because I couldn’t find anything to watch on TV and I thought with so many choices, TV shows should actually find me. With the overwhelming amount of information in the world, I imagined there were billions of people in the same boat and saw an opportunity. The future would be a reverse version of what search engines solved. Instead of expecting people to search for information, we would create a way for information to find people in a curated and personalized way. Our vision from day one was to build a new category called “Discovery” side by side to Search and Display, connecting people with information they may like and never knew existed. We spent the first few years of Taboola focusing on cracking the code of recommending videos based on a user’s content consumption behavior. We’ve been fortunate to have seen […]
During my closing keynote presentation at LA Hacks, I had a surprise announcement: the launch of our first-ever Taboola Virtual Reality Challenge!