We’re excited to announce the expansion of our offering from article, video, gallery and product recommendation to app downloads for mobile marketers.
We kicked off the Taboola Masterclasses series in London and San Francisco this January. They focused on two of the hottest topics in digital marketing.
We are thrilled to announce that today, Germany’s leading Multimedia Sport Platform SPORT1 signed an exclusive partnership with Taboola. Taboola will now power content and video recommendations for SPORT1.de mobile services as well as for the SPORT1 apps and desktop. In addition to content recommendations as articles, SPORT1 will also implement Taboola’s native advertising and video outstream platform. Patrick Fischer, Chairman of the Board of Sport1 Media GmbH: “We tested different technology providers and found Taboola was right for us for a number of reasons. First, Taboola’s content recommendation platform can be integrated flexibly and simply. The technology required can also easily be adapted to our infrastructure and can be extended dynamically. Lastly, the new partnership will allow us to better monetize our offerings on all channels and also drive an increase in time spent on our channels for every single user.” Adam Singolda, Founder & CEO at Taboola: “We […]
We are excited to share that today, we announced an exclusive strategic partnership with El Universal, the biggest daily publication in Mexico with more than 9 million unique visitors each month according to comScore. Under the agreement, El Universal integrated Taboola’s high-impact content recommendation platform with the goal of driving engagement, monetization and audience growth across desktop and mobile. Under the agreement, El Universal integrated Taboola’s high-impact content recommendation platform with the goal of driving engagement, monetization and audience growth across desktop and mobile. This is the first time El Universal has implemented content recommendation. The partnership marks the first time El Universal has implemented content recommendation as part of its strategy to generate revenue and increase audience reach. It will utilize Taboola’s predictive algorithmic technology to serve high quality, personalized content to its audiences across desktop and mobile. “Content recommendation is a new venture for our publication and our […]
The article below originally appeared in ThinkDigital on October 19, 2016. Taboola, the world’s leading discovery platform, today announced its exclusive partnership with TDG, the leading Media & Ad-Tech player in Central Eastern, South Eastern Europe & MENA. The collaboration integrates Taboola’s existing platform with TDG’s network of locally operated websites in CE and SE Europe with the first countries to launch being Cyprus, Greece, and Romania. The deal makes TDG the go to point for local advertisers looking to expand into native advertising. Leading marketers and publishers around the world use Taboola’s discovery platform to help distribute their content and monetize their traffic. Powered by predictive algorithmic technology, Taboola delivers personalized content recommendations on some of the most innovative sites around the web through high-impact placements alongside editorial, across all devices. The partnership marks an important stepping stone for content recommendation, as Taboola brings its technology to two of […]
Every year, Crain’s New York Business features 50 of the fastest growing companies in the New York metropolitan area. This year, we are humbled and honored to announce that Taboola AND ConvertMedia, who recently joined the Taboola family, are both on Crain’s New York Fast50! Taboola came in on the list at #8 while ConvertMedia appeared at #24. Taboola came in on the list at #8 while ConvertMedia appeared at #24, demonstrating significant three-year growth. Crain’s notes that companies on the list “reflect an economy that has produced record job growth.” Crain’s also notes that digital advertising technology is an industry that has dominated the list this year. Note: Crain’s Fast50 looks at three primary things from each nominee: company innovation, winning business strategies and three-year annualized growth rate. Taboola also achieved a landmark milestone earlier this year by crossing the one billion user mark, second only to Facebook, as […]
NAD’s Annual Conference; discussion on “Hot Topics & Best Practices in Advertising Law, Claim Substantiation and Self-Regulation.”
Today, we’re thrilled to announce a 3-year partnership with Media General, one of the nation’s largest connected-screen media companies.
We’re excited to share that ConvertMedia, now part of the Taboola family, was named among the top 500 on the prestigious Inc. 5000 list, an exclusive annual ranking of the nation’s fastest-growing private companies, now considered the hallmark of entrepreneurial success. ConvertMedia achieved exponential growth by innovating in what’s considered to be the fastest growing market – video, cultivating critical relationships with key digital publishers and industry decision makers. This is the latest in a string of awards and accolades for ConvertMedia in 2016 – earlier this year, the company was recognized as a Red Herring Top 100 North America company and a Trendsetting Product for 2016 by Econtent Magazine. The Inc . 5000 list, ranked according to percentage revenue growth over a three year period, represents the most comprehensive look at the most important segment of the economy—America’s independent entrepreneurs. Companies such as Yelp, Pandora, Timberland, Dell, Domino’s Pizza, […]
I started Taboola 9 years ago this month because I couldn’t find anything to watch on TV and I thought with so many choices, TV shows should actually find me. With the overwhelming amount of information in the world, I imagined there were billions of people in the same boat and saw an opportunity. The future would be a reverse version of what search engines solved. Instead of expecting people to search for information, we would create a way for information to find people in a curated and personalized way. Our vision from day one was to build a new category called “Discovery” side by side to Search and Display, connecting people with information they may like and never knew existed. We spent the first few years of Taboola focusing on cracking the code of recommending videos based on a user’s content consumption behavior. We’ve been fortunate to have seen […]