- Taboola Blog
- Performance Marketing
Taboola recently partnered with Qualtrics Metrics to survey 150 agencies and 150 brands about their goals, challenges, and concerns for 2021
Data is important for delivering better online experiences, but you can’t collect it with total disregard to people’s privacy — and their right to know how their data is used.
The CCPA aims to better protect people’s data privacy and give California residents more control over how businesses track and use their information online.
Running ad campaigns without an attribution model is like ordering food without knowing where it’s coming from. You get it. Attribution models are crucial.
In a recent interview with Taboola, Din shared insights about Tecovas’ evolving marketing strategy, how the brand has adapted during the pandemic.
Here’s a quick summary of marketing lessons and top products from Black Friday and Cyber Monday 2020 by industry.
This season, you have to prepare for consumers who have been spending more online than before. In this post, you’ll find 50 holiday marketing examples, broken down by vertical.
As the real estate market continues heating up, marketers need to be extra mindful of how they build campaigns and target their audiences.
No matter what goals you have to promote your brand, performance marketing is a surefire way to get the measurable results you desire.
A huge portion of mobile ad spend is being wasted because advertisers don’t prioritize personalized post-click experiences on mobile.