- Taboola Blog
- Content Marketing
We recently spoke with several leading SME representatives about how they’re using content marketing to grow their businesses. Here’s what they said.
Consumers are spending tons of time online, much of which is spent on feeds. Surprisingly, the unit bias and M&Ms have a lot to do with it.
This post offers insights from Libris by Photoshelter and Contently on visual content and storytelling, as well from a recent panel discussion on the topic.
There are plenty image and media site options available, from free stock image sites to stock video sites, to meet all of your digital ad campaign needs.
You can call the people who follow your brand’s social media feeds “fans” or “friends” if you want, but in all likelihood, the majority of them are, at best, casual acquaintances. They’re unlikely to see your messages or come when you call. The people who actually want to know what’s happening with your company and the products it offers are on your email list—which most often directly relates to your content marketing efforts. Is email marketing a high priority at your company? It should be. Here’s why: Most used channel—By the end of 2019, the number of worldwide email users will increase to over 2.9 billion. Over one-third of the worldwide population will be using email by year-end 2019. (Source) Ownership—Email is entirely permission-based. You send messages to people who have given you permission to do so, and are therefore more receptive to your messages. Unlike social media channels as […]
Technology marketers, take a bow. Your numbers look impressive—based on the 2018 Technology Content Marketing report from CMI, MarketingProfs and IDG).
We’re diving into global insights for building the best creatives for your digital campaigns this Mother’s Day and Father’s Day.
Buzzsumo’s report is full of insights, but its main bullet is that engagement across social networks for publishers and marketers has nose-dived since 2015.
We’re doing a deeper dive on seven types of top of the funnel content worthy of bumping with advertising dollars in native advertising.
Consumers are starting to plan their summer holidays and travel brands have an opportunity to reach them while there is high interest.