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We’re doubling leads in real estate marketing for Wave Center City and Berlin Estates. Read about how they’ve used content discovery for success.
Leesa and Taboola worked together to increase return on ad spend by 5 times, resulting in better conversions for the popular mattress brand.
Andy, CEO at AdThrive and the challenges and opportunities facing bloggers seeking to monetize their content – now with outstream video advertising.
To support the French premier of the movie Ben Hur, Paramount decided to promote an article written by the entertainment team of 20 Minutes.
ConvertMedia’s (now Taboola) partnership with Salon.com is featured in the July/August 2016 issue of EContent Magazine where our case study discusses how we provided solution to Salon’s appetite for digital innovation. “Partnership with ConvertMedia ‘has already led to significant success in terms of both increased revenue generation and a smooth user experience.’” See full case study here
Financial planning is a complicated undertaking for even the most money-savvy individuals. The availability of online information has made it easier for people to research a variety of investment options, insurance policies, and retirement plans, but there remains a need for resources that can help people sift through the complexity and simplify the decision-making process. Big Decisions offers easy-to-use calculator tools and educational materials which allow people to better manage their personal finances. Over the past year, the company has evolved its marketing strategy beyond traditional display channels, and invested in discovery technology to share its story with new and more highly-engaged audiences across the web. Our teams published a case study about the collaboration, which found that the bounce rate for Taboola-referred users was over 80 percent lower than similar audiences driven by display channels. By reaching users at a moment when they are already engaged with a piece […]
The company crafted a user acquisition strategy that effectively spread the word about its new marketplace and enrolled new buyers and sellers.
Our team found that Taboola outperformed search in driving new TV sales for a leading US consumer electronics company during the holidays.
Taboola’s Internal Retargeting capabilities enabled LendingTree to strategically promote (and re-promote) its content to new audiences across the web.
We sat down with Cristina Calderin from Thought Catalog for an inside look at the video advertising operations of this popular millennial-themed website.