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Taboola looked at football readership data to learn more about online interest in the big game and predict the winner.
With Dry January trends on the rise, publishers and advertisers in health-related verticals should leverage growing interest in non-alcoholic spirits, providing engaging content and campaigns for health-conscious consumers.
Taboola is looking back at what defined 2023 with a summary of the most-read stories and categories in the United States from the Taboola Network.
Taboola and Skimlinks reveal 2023 shopping trends: top retailers, key categories, and impactful events driving this year’s gifting.
Explore the evolving world of AI and its impact on business leaders. Join the discussion on generative AI, personalization, data challenges, and ethical considerations in the latest blog post.
Mother’s Day spending is expected to reach a record of $35.7 billion in 2023, indicating an opportunity for advertisers and publishers. By analyzing Taboola readership data and commerce trends, advertisers can gain insights into consumer behavior and plan their marketing campaigns accordingly, while publishers can create engaging e-commerce content tailored to moms and their families.
Barbie? Oppenheimer? Past Lives? See the 2024 Oscar predicted winners based on data from Taboola’s publisher network in the US.
How can brands and publishers navigate the ongoing changing consumer behaviors?
The annual night of fright is here, and the same question has been weighing on the minds of consumers everywhere. Four words, endless possibilities: What will I be?