Taboola Creative Strategist Rachel Zalta takes a psychological dive into two types of video consumers—those goal-oriented, and those in exploration mode.
We know how to make the perfect content discovery video. Tatjana Biallas, taboola video expert gives tips for creating a video that will be successful.
We spoke with Tatjana Biallas, Media Sales Director for DACH and video maven. She spoke at dmexco about video discovery—and why brands should care.
Our CEO participated in a dmexco panel, and despite some negativity about the challenges that the industry faces, is optimistic.
Audience engagement is a top priority for publishers, and they’re preparing for the next generation today.
This is a collection of advice from successful professionals, agencies and analyst groups for media buyers looking to make a splash in their industry.