All Stories

11 December 2019

Across all aspects of a publisher’s business, data is critical. The newsroom is no exception, but introducing data into your newsroom in a productive way can be challenging.

18 May 2016

Identifying loyal visitor behavior is essential to building an online presence. The sessions-per-user and new-versus-returning metrics are key.

25 February 2016

Of the variety of metrics used to gauge a site’s performance, pages per session gives you a great perspective into how your site is engaging your audience.

4 February 2016

To effectively measure the engagement of users load more than one page, we look at several key metrics, like bounce rate and time-on-site.

28 January 2016

Of all the quantifiable statistics that describe the tick and tock of a website’s operations, bounce rate is among the most severely misunderstood.

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