It’s the request placed on many a candy heart on Valentine’s Day. It’s also the invitation marketers make to their customers year-round.
When holiday shoppers finish buying gifts and planning parties, they look to spend on their next big investment: New Year’s resolutions. This is when brands and publishers can reach them.
It’s that festive time of year again — no, not the period of pumpkins, turkeys, and gifts, – the time of spreadsheets, revenue forecasts, and data collection. That’s right. It’s budgeting season.
As big box stores monopolize Black Friday and Amazon takes over Cyber Monday, sandwiched in between them, Small Business Saturday is the time when neighborhood mom-and-pop shops can drive holiday sales.
To help you build your Thanksgiving marketing campaigns, we pulled data from food-related ads about images, headlines, time of day and more.
Three months of data — 26 billion impressions and 21 million clicks — on gaming campaigns to understand how consumers interact with native ads.
Here are six practical tactics you can use right now to increase brand awareness and build your brand-awareness strategy.
Discover the main advantages and benefits of investing in brand awareness, and why a lack of brand awareness can really drag your business down.
Back-to-school season is upon us. This means that consumers and brands are gearing up for the second biggest shopping season of the year.