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As big box stores monopolize Black Friday and Amazon takes over Cyber Monday, sandwiched in between them, Small Business Saturday is the time when neighborhood mom-and-pop shops can drive holiday sales.
To help you build the most effective Halloween marketing campaign creative around candy, costumes, and decorations, we dove into Taboola Trends.
To help you build your Thanksgiving marketing campaigns, we pulled data from food-related ads about images, headlines, time of day and more.
Three months of data — 26 billion impressions and 21 million clicks — on gaming campaigns to understand how consumers interact with native ads.
Here are six practical tactics you can use right now to increase brand awareness and build your brand-awareness strategy.
Let Taboola case studies of successful brand awareness campaigns inspire you. Find strategies that worked for others that could work for your business.
Discover the main advantages and benefits of investing in brand awareness, and why a lack of brand awareness can really drag your business down.
Back-to-school season is upon us. This means that consumers and brands are gearing up for the second biggest shopping season of the year.
Here we outline common brand awareness objectives and goals, so that you can choose the best one for your brand awareness strategy.
Here we explore key metrics for measuring brand awareness—and the tools you need to gather these metrics.